In the USA, there are literally millions of fitness trainers and finding a good isn’t easy! So where do you start?

Many people aspire to become a personal trainer. It can definitely be a very lucrative career, especially in today's time when more and more people focus on fitness, health, and well-being.  

As a fitness coach, onboarding a client comes with several data-driven questions. ‘What’s your current weight’ and ‘what’s your height’ is just the beginning. 

The Canadian health and wellness industry is predicted to be worth US$20.6 billion in 2022. That’s a huge market!

Fitness businesses frequently see an uptick in signups during the holiday season. The most typical cause of this spike is New Year's Resolutions. 

Meet Samaria Cozart, a personal trainer whose mission is to enlighten, inspire and ignite healthy lifestyles. 

It's that time of year again! As New Year's Eve approaches, many people pledge to make a change in their lives. 

Are you still in the dark about what to do when it comes to making fitness marketing strategies for 2022? You are not alone.

Meet Jani Dittman, a personal trainer who is turned her passion for health and fitness into a full-time career. 

Many folks have a difficult time around Christmas. For some it is the lack of food, for others, it's the cold weather.

One of the most effective ways to market a new fitness program is with pre-recorded exercise videos. 

As a fitness business owner, one of the most profitable things you should do is sustain your established client base. 

The holidays seem to sneak upon us, and before we know it, we're in the thick of it. There are parties, family gatherings, and festivities everywhere! 

Virtual fitness challenges are an excellent way to strengthen customer relationships while also expanding your fitness business.

The holidays are a lovely time to spend with family members and friends. For fitness trainers, the holidays are a great time to make money and welcome the new year with an influx of new clients.

With the holiday season coming up, many fitness professionals think they'll be out of business.

One of the most important decisions you'll make as a fitness business owner or as a fitness trainer is choosing your niche. 

You're doing all you can. Taking personal training classes, running courses online, coaching clients in the gym, but your fitness business doesn't seem to grow?

The unprecedented events, the cut-throat competition, constant hustle with multitasking leaves little room for leisure or engaging in activities that bring us calm.

Building a personal brand online is a great way to get noticed and increase your visibility. But where do you start?

Building a personal brand can be an important tool for your fitness endeavours and, when done correctly, it can pay off in the long run by bringing you more clients and business opportunities. 

Are you in the fitness business and not sure what marketing methods could help grow your business? It can be challenging to market your business because you have numerous tasks on your plate. 

We have all heard of or seen popular YouTube videos on how to put together a workout routine at home. 

Referral marketing is a widely used strategy that involves business owners encouraging their clients to refer their services to their friends and family. 

Soft skills are personal attributes, people skills, and communication abilities that are based on emotional intelligence rather than knowledge.

The gym is not a place for a person with a faint heart. It's filled with people who are pushing themselves to their physical limits. 

For any personal or professional relationship, effective communication is the key to success. 

As a fitness trainer, it’s important to keep an eye on your competition and find ways to set your personal training services apart from others in your industry. 

Fitness trainers are always on the go! 

The pandemic has turned around the entire game of the fitness industry, causing personal trainers and other fitness professionals to venture out and provide online services.

The fitness industry is rapidly growing, and most trainers and fitness coaches ask whether they should supplement their offline business with online personal training. 

The pandemic and subsequent lockdown caused many businesses to shut down worldwide. The fitness industry was hit hard too, making this period difficult for trainers everywhere.

Be it entertainment, software, or healthcare, many industries today are embracing the subscription business model.

Meet Vanessa Jakubowski, a personal trainer, bikini athlete, and online coach. She has helped over 500 people get fit, lose weight, and feel more confident about their bodies.